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Adidas Originals and Pharrell Williams are expanding their growing Virginia footwear universe with the release of two new suede editions of the Virginia Vario Flat Earther, arriving in black and blue colorways on June 20.
The latest launch follows the successful debut of the silhouette in April, when the sneaker was introduced in premium white full-grain leather with contrasting green or black stripes. Now, the duo returns with a fresh interpretation that leans into premium materials while maintaining the model’s signature minimalist appeal.
Originally inspired by the Adidas Yoga Vario, a silhouette first introduced in Fall/Winter 2004, the Virginia Vario Flat Earther has been completely reimagined through Pharrell Williams’ creative vision. While the original model was rooted in the discipline of yoga, this modern version shifts its focus toward lifestyle wear, emphasizing comfort, balance, and intentional movement.
According to Adidas, the name “Flat Earther” reflects Pharrell’s desire to create a shoe that encourages groundedness while offering a fresh perspective on everyday footwear. The latest suede update builds on that philosophy by introducing a softer, more lived-in feel without compromising the sneaker’s low-profile aesthetic.
Crafted with a premium suede upper, the Virginia Vario Flat Earther delivers a tactile finish that complements its clean and understated design. One of the shoe’s standout features is its magnetic closure system, which replaces traditional laces and allows for effortless wear. The innovative closure aligns with the silhouette’s focus on simplicity and frictionless movement.
White leather Three Stripes branding appears on the sidewalls, providing a classic Adidas touch, while a durable rubber outsole completes the design. Virginia branding can also be found underfoot, reinforcing the connection to Pharrell’s broader creative platform.
Virginia serves as Pharrell Williams’ creative pseudonym and cultural platform, connecting his artistic projects, music, community initiatives, exclusive merchandise, and live experiences. Rooted in his home state of Virginia but reaching audiences worldwide, the platform has become an extension of Pharrell’s creative identity.
Speaking about the silhouette during its initial launch, Pharrell explained the deeper inspiration behind the design.
“Virginia is where it began. It started with the Jellyfish, it let you float. Now comes the Virginia Vario Flat Earther, the next chapter of Virginia. Low profile and fitted, it’s designed to keep you grounded. Stay close to the earth. Move with intention.”
The release arrives shortly after another major moment in the ongoing Adidas and Pharrell collaboration. Following several sold-out launches of the Virginia Adistar Jellyfish, Adidas Originals recently hosted a special retail activation in Chicago, giving fans an opportunity to enter an exclusive raffle for the highly sought-after Triple White colorway at Adidas Wicker Park.
Retailing for $140, the new Virginia Vario Flat Earther suede editions will be available beginning June 20 through Adidas and select retailers worldwide.
With its premium construction, thoughtful design details, and Pharrell’s unique creative influence, the Virginia Vario Flat Earther continues to establish itself as one of the most distinctive lifestyle sneakers in the Adidas Originals lineup.
